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SYM Company Profile Essay MITSUKOSHI MOTORS PHILS., INC. (MMPI) was built up in 1998. Preceding the passage of MMPI in the bike business, the market was ruled by Japanese brands. It was Mitsukoshi MMPI who spearheaded the presentation of Chinese Taiwanese bikes in the Philippine market. In November of 1999, Mitsukoshi started its business attaches with Sanyang Industry Co. Ltd. of Taiwan (SYM). SYM isa family cruiser brand in Taiwan where it grewits ubiquity through its Jet model. In November 1999, MMPI started its business attaches with one of Taiwan’s driving cruiser brands, Sanyang Industry Co (SYM). MMPI effectively infiltrated the Philippine market through the prominence of SYM’s JET and Shark bike models. As MMPI’s piece of the pie keeps on extending, MMPI made business attaches with the Chongqing LIFAN Industry Group Ltd of China in 2000 so as to fulfill developing need. This effective endeavor additionally empowered MMPI to serve the developing Philippine market request with a more extensive item offering. In 2000; to satisfy the developing need of bikes in the market, Mitsukoshi tied-up with Chongqing LIFAN Industry bunch Ltd. of China. This endeavor permitted MMPI to give a more extensive item offering to the Philippine market. MMPI made EUROMOTOR in June 2006 so as to set up a Philippine cruiser brand. Mainstream brands, for example, Euro DaanHari 150 and Euro GTX 150 increased a warm gathering from the neighborhood showcase. In June of 2006, so as to set up a Philippine brand cruiser, Mitsukoshi makes EURO MOTOR whereits units are provided by Lifan and Meido producing organizations of China. Cruisers units, for example, Euro DaanHari 150 and Euro GTX 150 increased a warm gathering from the nearby market. MMPI is excited of the enormous capability of cruisers and bikes in the Philippine market. MMPI oversees in excess of 400 elite Retail Outlets and Showrooms across the country. As MMPI’s showcase develops, it is resolved to accommodate the transportation needs of the Filipinos while giving them moderate and quality bikes in the years to come.